Famous+Photographer+-+CHASE+JARVIS

= Chase Jarvis  =

**About Chase:** Chase ﻿ Jarvis is well known as a visionary photographer, director, and social artist. He is widely recognized for re-imagining, examining, and redefining the intersection of art and popular culture through still and moving pictures. While commercial work for brands like Nike, Pepsi, Volvo, Reebok, Apple, and Red Bull have earned him recognition from the International Photography Awards, The Advertising Photographers of America, Prix de la Photographie Paris, and numerous other industry buzz centers, his recent push into personal work and fine art has rapidly gained the attention of curators and art critics, mainstream audiences, and celebrity circles worldwide.

**Inspiration:** He decides to be almost completely self driven, and to actually avoid insperation at most turns. He wants to be his own brand, and own style.

**Styles and Work:** Chase does mainly commercial work. But that doesn't mean he wont take his camera out to a night in the city, or pull out his iPhone for a great shot. His most notable work is for Pepsi, Toyota and Red Bull.







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**Design Principles:** He uses lots of wide angle, off centered shots, Contrast is always high, colors are generally boosted, and motion is captured.

**Why does this represent Chase well:** Most of the shots here, if not all of them are for commercial use. Chase focuses primarily on commercial work, for his job. He also does film making! As a general rule, Chase captures what seems like intensity in the frame.

**Use of Light:** Chase uses light from all angles. He also makes sure that his photos do not have darkening eye sockets when contrasting in editing. A person with lifeless dark eyes looks weird, and un-natural. He usually uses light to fix your eyes on the subject, and to keep you looking in areas, and not looking in others.